Video SEO: Drive Traffic With Videos

People are watching hundreds of millions of videos a day on video sharing websites like YouTube. In fact, every minute, around ten hours of video is uploaded to YouTube alone. Online video has exploded recently and with Google’s universal search, it’s now another way your business can reach potential new customers.

If you’ve got a short advertisement, testimonial or any other type of video there are a number of ways you should be promoting the video online. In this post I’ll cover off some simple video SEO tips to get your content out there.

The SEO's Toolkit Part Three of Three: Resources

Welcome to part three of this three part series on SEO tools and resources. In the last two articles we discussed the variety of Firefox extensions used for SEO as well as an assortment of other free or affordable SEO tools. In this article we'll discuss some of the resources you'll want to access on a regular basis to keep up to date and informed on the goings-on in the search engine and SEO realm.

We're doing to cover a few different types of resources below and I'm going to try to keep this article to a reasonable length so let's begin ...

The SEO's Toolkit Part One of Three: Firefox

Every SEO uses different tools and resources. Some tools are paid, some are free and some are internally developed tools that we use for ourselves and our clients - but we all use them. Very often I get asked what tools people should use if they're looking to optimize their own sites and what resources they should use to keep up with the latest going's on. While telling people how to optimize their own sites and what the tools we use isn't generally the best of business practices – I just can't help myself. If your budget doesn't allow for the hiring of a professional SEO company – trying it yourself may be the only option. I also try to remember that once-upon-a-time I was optimizing my own sites and was new to SEO and without the open advice of others already involved in the community – I wouldn't be running a successful SEO company today. To this end, it only seems right to provide a list of some of the main tools we use on virtually every site.

The SEO's Toolkit Part Two of Three: Tools

Welcome to part two of this three part series on SEO tools and resources. In the last article we discussed the variety of Firefox extensions used for SEO. In this article we'll discuss some of the free and affordable tools you can use to better your organic optimization efforts. To make sure that when I say affordable I mean for virtually everyone I'm going to set the bar at $100/yr or ownership. Admittedly, we use tools that cost more than this but many of those tools will be out of some people's price range.

Here are some of the key tools you need to use to help insure the successful optimization of your website.

Adding Top Tier SEO To Your New Ecommerce Site

I have been asked this question quite a bit recently and thought I should probably answer the question in more detail on our blog.

Problem:
You create a brand new website and you want to get the search engines finding this website right away. What do you do?

Tapping Into The Wealth Of Knowledge Between The SES Co-Chairs

If you’ve exhibited, presented or moderated a Search Engine Strategies conference, it’s more than likely that you’ve had the opportunity to meet Stewart Quealy, VP, Content Development at Incisive Media, parent company to Search Engine Strategies, Search Engine Watch and ClickZ. Stewart (L), along with Mike Grehan (R) were recently named co-chairs of the SES Advisory Board, which is charged with shaping the future direction and ongoing growth of the SES conference.

The SEM legend, Mike Grehan, is global KDM officer with New York based Acronym Media. He’s been involved with online marketing since 1995 and is recognized in the industry as an expert in the search marketing field. He’s programmed many SES London events and has written multiple books and white papers on search marketing.